Every lesson, free to read.
Eleven lessons, one decision each, written out in full: the case, the chart, the name a school would give it, and what to do Monday morning. Which one's the decision you're stuck on? Start there, or read them in order. There's no account to make, and nothing's stored. Members get the same pages, and they're the ones whose numbers go on the board on Sunday.
The Model
Smaller-Firm Finance · Healthcare Strategy
Cash, insurance, platforms, and what one visit actually leaves behind.
The Entity
Law & Management (nexus of contracts)
What the business is, and how it's taxed, are two questions, not one menu.
Credentialing & Contracting
Deals · Payer Bargaining
The gates between you and the first paid claim.
Multistate, DEA & Telehealth Law
Law & Management · Strategy Beyond Markets
License ≠ DEA ≠ PECOS ≠ tax nexus. It's the #1 question in every operator room.
The Collaborating Physician
Negotiation (Y2)
The term sheet, the walk-away, and the price of a blank box.
The Stack & AI Documentation
Procurement · Digital Operations
How to buy: scope, lock-in, exit. Never a vendor tour.
Billing & the Cash Engine
Smaller-Firm Finance · Delivery Rework
Codes as decisions, denials as quality cost, and why revenue isn't cash.
Marketing & the Funnel
Entrepreneurial Sales · Service Operations
Impression → booked → showed → came back. A funnel you own, with a number in every box.
Every lesson here is free. One lands in your inbox each week, with the worksheet that runs it on your own numbers.